If you don't agree with one of my episodes, it's probably this one. Are YOU OWED anything by businesses or social media platforms? Listen to episode 89 and find out.

“I'm just here in a sandbox. That's my point. It’s not my sandbox. I don't own the sandbox. Zuckerberg owns the sandbox or Dorsey owns the sandbox or Paul and Rohan and their investors own the sandbox. It's not me. I don't own any of those three sandboxes and yet, I can use all three of those sandboxes, and many others.  I can play in them as much as I want, every single day, 24/7, to my heart's content.. ”

-Bonnie L. Frank 

As an online entrepreneur, it is important to realize how apps and online platforms work and how to make them work for you. Over the last seven years, I have beta tested dozens of apps and I've monetized all of them. (I monetized Clubhouse in five days.)

So why do online business owners complain about social media? 

Show Notes 

In this episode, I share...

It's true. You DON'T want social media followers--it's not enough anymore! Check out episode 88 for all the details.

 “When you're posting, you're not posting with thousands and thousands of people in mind (you really honestly might not know all of your target audience who's following you), you're posting with one person in mind...that ideal client avatar. ”

-Bonnie L. Frank 

In today's episode I share why all the followers that most digital marketers are seeking, aren't actually what you want. Social media followers are really just a vanity metric. Many online marketers will tell you that you need tons of followers but if they are not the right kind of followers then you really are wasting your time. It’s important to have followers but they have the right followers. It's important to make sure your ideal clients are finding you.  As an entrepreneur or an online business owner you really want to know how each of the platforms work whether...

Small mistakes can make a huge difference on social media. Here are seven mistakes that are costing you money. 

 “Your bio, regardless of the social media platform that you're using, needs to speak to who you are, what you're about and what's in it for other people, right off the bat. You've got to be clear. Otherwise people are going to look at your profile, and then they're going to leave because they have no idea who you are, what you're about, or if they should connect with you.”

-Bonnie L. Frank 

In today's episode I share some common mistakes I see bright entrepreneurs making on Clubhouse. I see these mistakes all the time and they could be costing real money. If you have been following me for any length of time, you know that I have been hosting rooms in the new audio-only app called Clubhouse. This is a new platform and a great way for digital marketers, online businesses and solopreneurs to find their ideal clients. Paying clients. However, there...

These five things are crucial for every social media platform!

 “Branding is about much more than the fonts that you choose, your branded colors, or if you have a logo. Branding is much more than that. Branding is literally what people say about you when you're not around. .”

-Bonnie L. Frank 

In today's episode I share 5 tips to improve your social media. Social media is probably your best marketing tool for your online business. If your business is online then you need to make sure your social media is working for you. These 5 tips will help you grow your business and avoid many of the mistakes business coaches, first time entrepreneurs and digital marketers make online. These simple tips will help you with branding and help your audience connect with your message. I share what your audience expects of you online. How you show up for your audience really affects how they engage with your posts.  It is so important to be consistent. In order to really be...

After a brief hiatus from the podcast (explained in the intro), I am back at it and episode 75 clears up misconceptions about the hottest app in town--Clubhouse!

I've used this app to grow my online following by many thousands, my podcast  downloads have doubled and my business has grown by leaps and bounds. Get all the details below!

• Welcome back to the podcast! (I'm back after a brief hiatus from the podcast to collect data for my presentation on Clubhouse at Podfest Global Summit.)
• You'll hear about some if this presentation in the episode.
• Holy moly, my list has increased by 600, my Instagram increased by over 44% and another social media account by 1,012% allll because of Clubhouse!
• The mission of Clubhouse is to have deep and meaningful conversations with people from diverse backgrounds and perspectives.
• People are doing really cool things on Clubhouse like plays, musicals, concerts, game shows, all sorts of things!
• You'll get much more out of your experience on...

Entrepreneurs and online business owners often spend so much time worrying about the wrong things. Here are five things that will not make the difference in your business and the #1 thing entrepreneurs get wrong.

• Entrepreneurs and online business owners often worry about the wrong the wrong things.
• The five things I see them worry about and focus way too much time on are: A logo, A uniquely coded website, A fancy DSLR camera for livestreaming or capturing the perfect images for your blog posts, A certain online course.
• Every business should have a website--including those in Direct Sales, MLM , Network Marketing.
• Target audience and ICA are NOT the same thing! (I spend a great deal of time discussing what each of these is in the episode.
• You cannot have a bunch of ICAs.
• It's crucial that your marketing and messaging remain consistent so that you consistently attract your target audience online.
• When you attract outliers, it's because your communication has been inconsistent.
...

Strategic Storytelling is key to growing a successful online business. Find out what it is, how to do it, and how it is a game changer. 

In this week's episode:

• This episode is UNEDITED. (I've never published an unedited podcast episode--I'm apologizing in case it's obvious...
• You've got to "tell your story" when you market, whenever you sell.
• Everyone likes to hear stories!
• I mention the Calm app. I use it to fall asleep--it's really good!
• You must ignite emotions in order to sell!
• People act, click, purchase from emotions.
• REALLY knowing your "people" (ideal client avatar and target audience) are is key to being able to sell.
• People purchase from having their emotions ignited and their WANTS--not needs.
• You NEVER need to be "salesy" in order to sell, but you do need to tell your story to sell.
• You simply need to tell your audience how you do what YOU do and the transformation they can go through by doing this, too.
• You've got to reach people (communicate with them) in ways...

You have a lot of valuable information to share with your audience, but are they really able to hear you? Find out how to reach the right people online!

In this week's episode:

• The social media environment is a very noisy place and it can be difficult to be noticed,  seen, heard and remembered over all of that noise.
• You want to be a "scroll stopper!"
• How can you set yourself apart from everyone else talking about (or selling) what you are on social media?
• You must know your target audience and it's NOT everyone anywhere.
• Your audience is actually a very specific group of people "living" online in particular places. (I give examples of this in the episode.)
• Your audience may not be hanging out on social media very much at all--you must know the demographics of your target audience to know this.
• You must know your ICA (Ideal Client Avatar before you can know your target audience.
• Sometimes you will attract outliers (people outside of your target audience), and that's okay, but...

In just five minutes, you will learn exactly what to do to make sure your social media posts aren't buried amidst political ads and posts of your competitors.

In this week's episode:

• Your social media feeds (and those of your customers!) are likely starting to get filled with political ads and ads from your competitors.
• This means that your posts are being buried by all of these other posts right now and not being seen!
• In just five minutes, learn exactly what you can do to gain control over your social media feeds.
• You can relay this information to your customers so they can get all of your valuable content!

Are you in the Cafe?? The Social Media Marketing Cafe is OPEN! Gain access to hundreds of tutorials, step-by-step guides and downloadable pdfs, for help with social media, online marketing, livestreaming, podcasting, and much more! 

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online...

Every entrepreneur suffers from imposter syndrome and FOMO more than once. Discover what you can do about it in episode 60 of Business Fabulous.

• All entrepreneurs suffer from Imposter Syndrome and FOMO--more than once during the lifetime of their businesses. 
• I explain Imposter Syndrome and FOMO in the episode.
• Everyone begins somewhere and the most successful people did not get where they are now immediately or without failure.
• I discuss my own struggles with Imposter Syndrome and FOMO during the episode.
• I give examples of what you can do to successfully deal with both Imposter Syndrome and FOMO.

Mentioned in the episode:

• My entire business is built on Kajabi. If you'd like to get a tour of the back end of my website and how I run everything on this amazing all-in-one platform, reach out to me and let me know! Email me: [email protected] or leave me a message on Facebook Messenger if we're Facebook friends!
• You CAN do it! I'm here to help you with free...